Recognizable hits drive higher eCard engagement
With 61% of users saying they’d be more likely to send a digital greeting if it included recognizable hits, are you missing an opportunity to stand out?
Familiar tracks create an emotional connection, driving more sends, more shares, and more return visits.
Familiar tracks drive action. When users hear songs they know and love, they feel more connected to the greeting, making it more likely they’ll send it. This preference for recognizable hits not only increases send rates but also creates an opportunity for apps to highlight trending tracks, deepen emotional impact, and keep users coming back to share more.
Familiar music adds instant appeal to digital greetings, making them more compelling and worth sending.
Recognizable tracks boost the likelihood of sending, opening the door to higher usage and monetization.
When users connect emotionally with music, they’re more likely to come back and stay engaged over time.
Keep users coming back for more
Music isn’t just background noise—it’s a key driver of engagement. When users hear the music they love, they form emotional connections that keep them in your app longer. This means higher retention, longer session times, and more meaningful interactions with your content.
How Feed.fm helps
Our Unified Music System seamlessly integrates licensed music into your app, creating immersive, personalized experiences that directly contribute to engagement and retention-fueled business growth.
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